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About John Newby

Publisher

Muskogee Phoenix

Muskogee, Oklahoma, USA

John Newby is publisher of Muskogee Phoenix and founder of 360 Media Alliance in Muskogee, Oklahoma, USA. He may be reached at Jnewby@muskogeephoenix.com or @MuskPhoenix. This post is part of the Satisfying Audiences blog at INMA.org.

Written by John

36 Blog Posts

Media companies must look to non-retail industries for revenue

18 May 2017 By John Newby

In light of Facebook changes, media companies must focus on local innovation

10 July 2016 By John Newby

Revenue-forward strategies offer growth opportunities for media companies

3 May 2016 By John Newby

9 revenue paths your news media company should be exploring

8 November 2015 By John Newby

If you think Big Data investment is optional, your news media company is in trouble

25 June 2015 By John Newby

Ours is an industry full of contradictory truths that must be met head-on for long-term survival

28 August 2014 By John Newby

Events can help media companies balance uneven revenue streams

17 July 2014 By John Newby

Two news media companies share revenue-generating strategies

5 September 2013 By John Newby

5 ways news media companies are ahead of the revenue innovation game

8 August 2013 John Newby

Smaller markets or print footprints: Which approach will win?

10 April 2013 John Newby

Looking at Deseret Digital and wondering: Do we have the right horses in the race?

6 March 2013 John Newby

Take the trends we know to be true, then let them play out until your doors close

4 February 2013 John Newby

Innovation — it’s not rocket science (and that’s our problem)

11 December 2012 John Newby

Not all innovation is digital

1 October 2012 John Newby

There’s no such thing as risk-free disruption

11 September 2012 John Newby

Cumulative disruptive innovation or death by a million paper cuts

1 August 2012 John Newby

The digital game plan: Is anyone doing it right?

2 July 2012 John Newby

Playing follow-the-leader doesn’t count as innovation

11 June 2012 John Newby

Does a digital-first mindset expedite our current woes?

3 May 2012 John Newby

Newsmedia industry must innovate in the name of customer retention

3 April 2012 John Newby

Newsmedia companies must get monetisation strategy right this time

4 March 2012 John Newby

Will you allow Aurasma to impact your product?

2 February 2012 John Newby

Culture of change leads to innovation

7 December 2011 John Newby

The psychology of conforming comfort

4 October 2011 John Newby

Double-dip economics: can your company withstand Round 2?

3 August 2011 John Newby

Newspapers: we will reap the harvest we cultivate

9 June 2011 John Newby

Platform plays huge role in content-value equation for new audiences

3 May 2011 John Newby

Newsmedia transformations: steps we can take today

25 March 2011 John Newby

Legacy burden becoming unsustainable for newspaper industry

4 March 2011 John Newby

Outsource legacy functions to prosper

31 January 2011 John Newby

Digital tsunami: better to shoot ourselves in foot than competitors shoot us in heart

14 December 2010 John Newby

We must embrace the truths of our situation

6 October 2010 John Newby

Innovation must move quickly for publishers to benefit

18 August 2010 John Newby

Valuable content is more than editorial

6 July 2010 John Newby

Tornado rips up content script as audience congregates on Facebook (and so did we)

14 June 2010 John Newby

What aircraft engineering has to do with content that matters for readers

17 May 2010 John Newby