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About Matthew Snyder

Co-Founder and CEO

ResponsiveAds, Inc.

New York, USA

Matthew Snyder is co-founder and CEO at ResponsiveAds, Inc. in New York, New York, USA. Matthew can be reached at matt@responsiveads.com or @responsiveads.

Written by Matthew

13 Blog Posts

Shoppable ads ease buying experience, let users purchase directly on publisher’s site

28 December 2023 By Matthew Snyder

Masthead, reskin ad formats are among the most effective for holiday season

21 September 2023 By Matthew Snyder

Sponsored content display ads for podcasts offer monetisation opportunity

6 August 2023 By Matthew Snyder

News publishers have an advantage in growing a zero-party data business

2 April 2023 By Matthew Snyder

Local media offer opportunity in the age of retail ad networks

13 February 2023 By Matthew Snyder

Reader acceptance of ad-supported video opens door for personalised content

13 December 2022 By Matthew Snyder

Integrating lead generation into shoppable holiday ads offers opportunity for publishers

31 October 2022 By Matthew Snyder

Weather-related ads show power of contextual advertising

6 October 2022 By Matthew Snyder
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