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About Sophia Phan

Growth Content Editor

The Sydney Morning Herald and The Age

Sydney, New South Wales, Australia

Sophia Phan is growth content editor at The Sydney Morning Herald and The Age in Sydney, New South Wales, Australia. Sophia can be reached at sophia.phan@smh.com.au or @Sophia_Phan.

Written by Sophia

15 Blog Posts

Nine Publishing hits record numbers with multi-pronged election coverage

6 July 2025 By Sophia Phan

Nine Metros uses vertical video, habit building to capture Olympics audience

5 November 2024 By Sophia Phan

Sydney Morning Herald raises its game with FIFA Women’s World Cup coverage

10 June 2024 By Sophia Phan

Morning Edition podcast relaunch supports mission of Sydney Morning Herald, Age

20 May 2024 By Sophia Phan

Nine reconsiders measurements of success by focusing on hyper-local content

3 March 2024 By Sophia Phan

Sydney Morning Herald, Age capitalise on video, reach 100,000 YouTube subscribers

6 November 2023 By Sophia Phan

Age, Herald take advantage of Succession success with multi-platform content, reach

15 May 2023 By Sophia Phan

Sydney Morning Herald, Age introduce “collections” for intuitive content navigation

30 January 2023 By Sophia Phan
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