ALERT: Subscriber Acquisition Master Class early registration deadline is Friday, click here for agenda

About Vía País

Vía País

Argentina

Vía País is based in Argentina. The company can be reached at @ViaPaisOk.

Written by Vía País

26 Blog Posts

NotebookLM increases efficiency at Vía País, results in traffic growth

16 December 2024 By Gabriel Pérez

Made in Córdoba taps into hyper-local products, helping Vía Córdoba reach new readers

30 September 2024 By Belén Altamira

Vía País capitalises on reshares to boost Facebook traffic

4 August 2024 By Cielo Maguna

Vía País joins Google Showcase, sees jump in organic traffic, revenue

29 May 2024 By Gabriel Pérez

WhatsApp revitalises Vía País’ engagement strategy

1 April 2024 By Cielo Maguna

With removal of Instant Articles, VíaPaís reinvents audience engagement strategy

6 February 2024 By Ornella Saitta

Google Trends collaboration allows Vía País to focus on audience needs

10 December 2023 By Luna Brailovsky

Vía País uses AI to streamline newsroom processes, capture audience attention

15 October 2023 By Camila Charris

Vía País capitalises on World Cup, South American football stars to attract new audiences

14 August 2023 Felipe Vitola

VíaPaís returns to goal of becoming national newsroom of choice with in-depth coverage

18 June 2023 Francisco Rivarola

Expanding content is key to capturing audience interest

10 April 2023 Luna Brailovsky

Consistency helped VíaPaís use Google’s algorithm to compete against larger media

7 February 2023 Victoria Urruspuru

Migration journey is also a journalism journey

6 December 2022 Arantxa Millán Domínguez

VíaPaísMéxico takes its first steps to seduce LATAM audiences

4 October 2022 Francisco Rivarola

Vía País changes its Google Web Stories strategy

2 August 2022 Camila Charris

Targeted newsletter list yields higher ROI for VíaPaís

6 June 2022 Francisco Rivarola

In light of challenging times, VíaPaís publishes life stories to connect to readers

10 April 2022 Julieta Rico

VíaPaís partners with transportation start-up to provide timely traffic updates

6 February 2022 Francisco Rivarola & Adrián Collados

VíaPaís bets on breaking news, SEO to gain favour through Google

6 December 2021 Fabián Induti

Vía Urbano captures young audience with urban music content

3 October 2021 Esteban Gaitán

VíaPaís focuses on reader trust as national election approaches

4 August 2021 Gabriel Pérez

VíaPaís joins Google Web Stories project

13 June 2021 Jessica Costa

VíaPaís pushes back on Latin America’s tendency to objectify women

1 April 2021 Jessica Costa

ViaPaís uses data journalism to report on changing local prices of common items

25 January 2021 Julieta Rico

ViaPaís applies fact-checking tactics to the breaking news model

1 December 2020 Santiago Blanco

How Vía País produces, distributes all the news from Argentina through one outlet

7 September 2020 Francisco Rivarola