INMA Master Class: Building Direct Audience

Attendees

As of 29 October 2026

Australia

U vEeronicaU aEpap, New Audiences Lead, ABC News
U jEaiU bEednall, Head of Audience, News Corp Australia
U mEatthewU bEurgess, Senior Community Engagement Editor, Nine
U sEashaU fEegan, Content Director, Center for Humane Technology
U rEebeccaU sEcott, Head of Engagement, Retention and Loyalty, News Corp Australia

Bangladesh

U mEehboobU jEaved, Lead Specialist, Digital Marketing, Prothom Alo

Belgium

U cEedricU aElgoed, Lead Insights & Goals, DPG Media NV
U tEomU cEorbett, Head of European Division, INMA + Invento Communications
U lEiesbethU nEizet, Head of Future Audiences Monetisation, Mediahuis Group
U pEeterU tEhiers, Business Architect, Roularta Media Group

Brazil

U lEuizaU bEaptista, Strategy Editor, Jornal O Globo
U dEiegoU eEscosteguy, Founder and CEO, O Bastidor

Bulgaria

U dEianaU pEeeva, Deputy Editor-in-Chief, Dnevnik

Canada

U fEannyU bEedard, Deputy Director of News, Head of Audience Development, Le Devoir
U nEamrataU dEhaliwal, Product Manager, Toronto Star
U jEeffU eElgie, Chief Executive Officer, Village Media Inc.
U cEindyU gEu, Head of Digital Strategy, The Epoch Times (Canada)

Colombia

U aEuraU mEariaU sEaavedraU aElvarez, Editora suscripciones digitales, El Tiempo

Denmark

U sEtineU eEskildsen, Editor, digital developement, JFM
U mEikkaU tEecza, Head of Digital, Berlingske Media
U jEeppeU uEhreU hEavgaardU bEjerrum, CMO, JFM

El Salvador

U aEnaU gEutierrez, Latin America Division Director, INMA

Finland

U tEiinaU oEkko, Chief Operating Officer, Content, Turun Sanomat

Germany

U lEauraU bEadura, Product Manager, Der Spiegel
U cEhristophU hEadrys, Senior Digital Analyst, BZ.medien Digital GmbH
U hEendrikU hEaedge, Product Manager, Der Tagesspiegel
U sEtefanU hEagel, Leitung Audience Development, SDZ Mediengruppe
U sEonjaU hEinzen, Head of Audience Development, Frankfurter Allgemeine Zeitung GmbH
U aElexanderU kEratzer, CEO RP Digital GmbH, RP Digital
U tEanjaU lEengler, Audience Development Manager, SV Redaktion GmbH & Co. KG
U rEaquelU mEeikle, Global Awards Manager / Business Development, INMA
U pEhilippU oEstrop, Chief Engagement Officer, Lensing Media
U mEariaU rEath, Product Lead, Ippen Digital GmbH & Co. KG
U fEabianU sEtorp, Head of Business Development, Funke National Brands Digital GmbH
U iEoanaU sEtrater, Programming and Events Director, INMA
U hEannesU vEollmuth, Senior Editor for Digital Strategy and Innovation, Süddeutsche Zeitung Digitale Medien GmbH (SZDM GmbH)
U bEjoernU wEagner, Head of Audience & Consent, Die Zeit
U cEhristophU zEimmer, Chief Product Officer, Der Spiegel

Hong Kong

U lEeslieU wEong, Assistant Manager, Data, South China Morning Post

India

U rEohitU gEarg, Head of Product and Design, Times Internet Inc.
U jEeevanandU sEumesh
U mEanojU kEumarU vEenkataramanan, Product Manager, The Hindu

Ireland

U cElodaghU eEdwards, Chief Executive Officer, IMAGE Media
U dEavidU lEabanyi, Head of Audience, The Irish Times
U aEislingU mEccabe, Group Strategy & Business Development Director, The Irish Times
U cElionaU mEooney, Group Data Analytics & Insights Director, The Irish Times
U eEimearU mEoran, Group Marketing Director, The Irish Times
U aEoifeU oEconnor, Head of Subscriptions, The Irish Times
U kEarenU oEdonoghue, Managing Director, Irish Examiner and The Echo

Italy

U mEariaU sEgromo, Head of Digital Subscriptions, RCS MediaGroup

Kenya

U aEmondiU aEroko, Editor, TUKO.co.ke
U dEoreenU mEbaya, Africa Division Manager, INMA

Luxembourg

U lEuisaU pEappafava, Engagement and Retention Manager, Mediahuis Luxembourg

Malaysia

U aEndrewU oEng, Product Lead, Malaysiakini

Mexico

U jEuanU hEealy, President and CEO, Grupo Healy
U dEanielaU mEendizabalU mEelendez, Directora Digital, Milenio

Nepal

U sEunilU pEhuyal, Chief of Digital Platforms, Aveneus Networks Private Limited

Netherlands

U jEeroenU kElein, Senior Technical Product Manager, Mediahuis Nederland
U lEennartU nEijenhuis, Digital Lead, Reformatorisch Dagblad
U jEorisU tEimmers, Digital Marketing Manager, DPG Media

New Zealand

U sEineadU bEoucher, Chief Executive Officer, Stuff
U jEanineU fEenwick, Head of Growth, Stuff.co.nz
U zEacharyU wEhite, Digital Customer Manager, NZME.

Nigeria

U eEuniceU aEyobami, Media Product Manager, Media Career Development Network
U aEngelaU eEmuwa, Chairman, The Punch
U aEkinolaU oEyewobi, Deputy Head of Digital Strategy & Technology, Premium Times

Norway

U hEelleU sEkjervold, Product Manager, VG
U tErygveU sEorvaag, Chief Executive Officer, ABC Startsiden AS

Peru

U jEoseU mEiguelU dEeU iEtaU vEega, Chief Marketing Officer, El Comercio

Philippines

U mEonicaU bEaylon-Solideo, Data Analytics Manager, Inquirer Interactive, Inc.

Poland

U mEichalU fEal, Head of Editorial AI & Innovation, Ringier Axel Springer Polska sp z.o.o.
U mEarcinU kEowalczyk, Transformation & AI Adoption Advisor, Medz Media

Serbia

U iEvanaU pEavlovic, Director, Balkan Investigative Research Network (BIRN)

Singapore

U sEhuU yEingU cEhing, Assistant Manager, Lifecycle Marketing Management and Culture Group, SPH Media Limited
U sEarahU cEhua, Lead - Lifecycle Marketing, SPH Media Limited
U dEianeU lEeow, Editor, Newsroom Insights, The Straits Times
U jEessieU sEim, Senior Executive, Lifecycle Marketing, SPH Media Limited
U jEasU wEong, Senior Executive - Lifecycle Marketing, SPH Media Limited

South Africa

U kEimU sEnyders, Special Projects Editor, Media24

Sweden

U tEobiasU bEjorklund, Development editor, Expressen
U cEiaU jEansson, Head of Editorial, Aller Media AB
U nEicolasU lEarsson, Chief Commercial Officer, Bonnier News
U aElonaU mEelnyk, Data Analyst, Bonnier News Group AB
U mEansU pEalmqvist, Commercial Team Manager B2B Marketing Operations, Bonnier News Group AB
U sEamuelU sEalzer, Author

Switzerland

U jEeanU fEriedrich, Journalist, Freelance
U vEictorU gEigea, Senior Marketing Automation Manager, Tamedia Publikationen Deutschschweiz AG
U kEatharinaU gEraf, Head of Strategic Content Planning, Tamedia Publikationen Deutschschweiz AG
U aEndreasU gEysler, Head Customer Revenue, NZZ AG
U pEascalU kEuba, Product Manager, Tamedia Publikationen Deutschschweiz AG
U aElbanU mEazrekaj, Head of Content Technology & Format, NZZ

Uganda

U eEugeneU mEuhoozi, Business Executive, Nation Media Group
U sEabraU nEakazzi, Search Social & Analytics Lead, Nation Media Group Uganda

United Kingdom

U hEelenU aEnderton, Strategic Planning Director, Subscriptions, Telegraph Media Group
U eEvangelineU bEraithwaite, Senior Performance Marketing Executive, The Financial Times Ltd
U pEhilipU hEarman, Head of Audience, The Sun
U dEeboraU hEedyU aEmato, Senior Product Manager, Daily Mail
U sEimonU kEingsnorth, Founder and Chief Executive Officer, SK
U cEhrisU lEawrence, Chief Editorial Product Officer, MailOnline
U pEeterU jEohnU mEeiklem, Head of Features (Dundee), DC Thomson & Company, Limited
U dEevinaU nEembhard, Analytics Manager, Guardian News & Media
U gErzegorzU pEiechota, Researcher-In-Residence and Readers First Initiative Lead, INMA
U pEeterU rEobertson, Design Director, Condé Nast
U sEophieU rEoss

United States

U mEairaU aEhmed, Audience Development Specialist, The Dallas Morning News
U kEristaU aEvedikian, Database Manager, INMA
U kEatharineU bEailey, Global Head of Product & Design, Condé Nast
U kEellyU bErown, Executive Assistant, INMA
U dEanU cEhrist, Customer Research Director, Advance Local
U yEvetteU dEominguez, Customer Service Specialist, INMA
U gEiteshU gEohel, Head of Product and Design, The Washington Post
U wEendyU gEreenlaw, Publisher, Raw Story
U jEenniferU hEicks, Digital Director, Reuters
U nEathalieU hEill, Chief Audience Officer, KCRW
U kEaitlynU jEohnston, Editor, Boston.com, The Boston Globe
U nEoahU jEones, Membership Manager, INMA
U jEonathanU kEnight, General Manager of Games, The New York Times
U gEennadyU kEolker, Audience Development Editor, Crain Communications
U lEaurenU lEist, Sr. Analyst, Customer Research, Advance Local
U mEichelleU lEopez, Director of Audience Development, The Philadelphia Inquirer
U sEaulU mEarquez, Director of Audience Growth, Deseret News
U tEroyU nEiday, Print & Digital Media Executive | Community Board Member, TSN Consulting
U bEonnieU nEolan, Event Manager, INMA
U rEosheenU oEdonovan, VP Audience, American City Business Journals
U cEhrisU pEatheiger, Chief Product and Innovation Officer
U mEary-KatharineU pEhillips, Senior Product Marketing Manager, The New York Times
U lEillianU qEuinn, Sr. Executive Assistant, Newsday
U jEennieU rEambo
U dEanU rEua, Chief Executive Officer, Admiral
U aEshleyU sEtockton, Audience Development Lead, The Dallas Morning News
U cEarringtonU tEatum, Sr. Data Analyst, DallasNews Corporation
U bEritniU tEomcho, VP, Digital Consumer Revenue, WEHCO Media, Inc
U lEizU wEallace, Art Director, INMA
U dEwightU wEilhelm, Senior Director, The Dallas Morning News
U eEarlU wEilkinson, Executive Director and CEO, International News Media Association (INMA)
U mEindyU yEuen, Director of Product, Condé Nast

Attendees

As of 29 October 2026

Australia

Bangladesh

Belgium

Brazil

Bulgaria

Canada

Colombia

Denmark

El Salvador

Finland

Germany

Hong Kong

India

Ireland

Italy

Kenya

Luxembourg

Malaysia

Mexico

Nepal

Netherlands

New Zealand

Nigeria

Norway

Peru

Philippines

Poland

Serbia

Singapore

South Africa

Sweden

Switzerland

Uganda

United Kingdom

United States

Questions? Contact us