AFRICA SUMMITS AT A GLANCE
Media Revenue | Newsroom & Tech | Audience Development


How African newsrooms can smartly embrace digital products while navigating the tech companies that inspire and create those products

Modern newsroom

AI + workflows

Mobile + video + messaging apps

Understanding audiences using data

Every newsroom is now a tech company. Few are resourced like one (especially in Africa).

The technology reshaping journalism — AI, LLMs, streaming audio and video, immersive formats — was not built with African newsrooms in mind. Yet African newsrooms must master it anyway, often faster and with fewer resources than anyone else.

The INMA Africa Newsroom & Tech Summit cuts through the noise. Which products genuinely fit African audiences and which are Silicon Valley solutions in search of a problem? When does mobile beat Web — and what do consumption patterns actually tell us? How do you extract value from the AI platforms without surrendering your journalism to them?

Expect a keynote on AI followed by case studies from media companies across the continent breaking down what's working, what isn't, and whether the juice is worth the squeeze. Practical, candid, and built for newsroom leaders who need to make product decisions this year — not someday.

Speakers

Oyetunji Abioye

Oyetunji Abioye

Editor
The Punch
Nigeria

Rianette Cluley

Rianette Cluley

Media Project Manager
Briefly News & TUKO.co.ek

Harry Misiko

Harry Misiko

Managing Editor, Content Strategy
Nation Media Group
Kenya

Penlope Nankunda

Penlope Nankunda

Content Manager – Digital
Vision Group (New Vision)
Uganda

Rowan Polovin

Rowan Polovin

Newsroom/Product Leader
Daily Maverick
South Africa

Innocent Unah

Innocent Unah

Deputy Editor-in-Chief
BusinessDay
Nigeria

Sonali Verma

Sonali Verma

Newsroom Innovation Initiative Lead
INMA
Canada



Key themes

Reinventing the newsroom: Building agile, digital-first editorial teams, and smarter workflows.

Smarter journalism: Using AI and technology to improve reporting, verification, video, and productivity.

How we use tech for distribution: Reaching audiences through search, social, WhatsApp, newsletters, video, and emerging platforms.

Growing audience engagement: Shifts from the transactional feel of “engagement” to something more durable, and sets up loyalty/habit/retention content naturally.



Questions? Contact us

Doreen Mbaya

Africa Manager, INMA
Nairobi, Kenya
Tel.:+ 254721541025

E-Mail me