ALERT: Subscriber Acquisition Master Class early registration deadline is Friday, click here for agenda

About Sean Stanleigh

Director of Globe Content Studio

The Globe and Mail

Toronto, Canada

Sean Stanleigh is the director of Globe Content Studio at The Globe and Mail in Toronto, Ontario, Canada. He can be reached at @seanstanleigh.

Written by Sean

21 Blog Posts

Marketers should outsource tasks, not thinking

25 October 2026 By Sean Stanleigh

Sports marketing, AI — with a dose of FOMO — take centre stage at Cannes

7 July 2026 By Sean Stanleigh

Gamification, in-person activations offer marketing inspiration in times of turmoil

5 April 2026 By Sean Stanleigh

Globe and Mail leans into lifestyle content to counter “bad news”

8 January 2026 By Sean Stanleigh

Globe and Mail adopts “slow but steady” mindset in adopting GenAI

5 May 2025 By Sean Stanleigh

Climate crisis, politics make for challenging brand marketing conditions for media

7 January 2025 By Sean Stanleigh

News brands can engage Gen Z readers in these 5 ways

22 September 2024 By Sean Stanleigh

A strict adherence to conversion could leave brands behind

24 March 2024 By Sean Stanleigh

2024 content marketing trends include evolution of GenAI, first-party data reliance

28 January 2024 Sean Stanleigh

Unexpectedly, Tony Hawk said something relevant about media-related teamwork

21 June 2023 Sean Stanleigh

AI doesn’t replace content marketers (yet), but serves as a tool

16 April 2023 Sean Stanleigh

ChatGPT, hybrid work shake up content marketing

5 February 2023 Sean Stanleigh

How should media companies calculate for time spent?

19 October 2022 Sean Stanleigh

Impactful content marketing relies on compelling design

11 July 2022 Sean Stanleigh

Consider these 3 lessons as the world moves from virtual to live

4 May 2022 Sean Stanleigh

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 Sean Stanleigh

10 content marketing trends will transition media from 2020 to 2021

21 February 2021 Sean Stanleigh

Sports marketing makes pivot in 2020, advertisers get back in the game

17 December 2020 Sean Stanleigh

What should strategic content marketing look like during (and after) COVID-19?

3 May 2020 Sean Stanleigh

5G, video, AR poised to lead media headlines in 2020

30 December 2019 Sean Stanleigh

5 current content marketing trends for media advertisers

8 September 2019 Sean Stanleigh