About

“New Oxygen, New Growth”

Even as old metrics point to decaying parts of the news industry, integrated multi-media and a new corporate culture renaissance represent the new oxygen for a new revenue growth path that will fund great journalism well into the 21st century.

INMA will supply the oxygen. We're betting you can find the growth path.

The 82nd Annual INMA World Congress May 6-8 at the J.W. Marriott at L.A. Live in Los Angeles will capture this emerging industry spirit with an aspirational global programme under the galvanizing theme of “New Oxygen, New Growth.”

Bringing together the leading executives employed by elite publishers of newspapers, magazines, Web sites, tablets, and mobile worldwide, the INMA World Congress will feature the newsmedia industry's best keynote presentations and case studies:


Why we're different

The INMA World Congress is different than any industry conference you will attend in 2012:

  • Cutting-edge programme
  • Focus on newsmedia
  • Intense market focus
  • Revenue, revenue, revenue
  • Global mix of attendees
  • Prioritises innovation
  • Belief in culture change
  • Multi-industry mix of attendees
  • Focused on new models, not old
  • Fresh approach to programming
  • New peers to discover
  • Identifying revenue growth path models.
     
  • The practical steps to implementing cross-departmental culture change.
     
  • Implementing an ethic of innovation company-wide.
     
  • Driving cross-platform advertising sales in the emerging channels.
     
  • Implementing bundled subscriptions across print and digital platforms.
     
  • The latest research on how consumers interact with news brands across platforms.

The newsmedia industry's cutting-edge event, the INMA World Congress will borrow heavily from the best practices of the top media companies, yet will be at the forefront among associations in integrating digital and packaged-goods companies in leveraging the news industry's strengths.

Mark your calendar and plan to attend this timely, value-laden conference. Take home ideas to apply immediately and concepts to navigate your company in the turbulent years ahead.

See You In L.A.