INMA: On-Demand Webinars

Advertising Transformation: Everything You Need to Know in One Hour

Gabriel Dorosz
Advertising Initiative Lead
INMA

14 October 2026

Advertising to Machines: The First AI Ad Products

Mark Howard
TIME
Stefan Betzold
BCN

9 September 2026

Discover, LLMs y YouTube: el nuevo mapa del tráfico para medios

Ignacio Zaccagnino
Head of Media Growth
Nomadic

19 August 2026

How Award-Winning Publishers Are Building Repeatable Advertising Properties

Francois Malan
Media24 Newspapers
Basant Rathore
Jagran Prakashan

24 June 2026

Advertising Transformation in Local Media: New Products, New Partnerships, New Revenue Streams

Andrea Rothchild
Nannette Fevola
Stephanie Karnik
and Thomas Napoli
Newsday

29 April 2026

Advertising Transformation in Local Media: How Regional Publishers Are Rebuilding Revenue

Brian Kennett
Minnesota Star Tribune
Dave Karabag
South Florida Sun Sentinel and Orlando Sentinel

1 April 2026

From Signals to Sales: Inside HT’s CDP-Powered Full-Funnel Advertising Engine

Tushar Garg
Vice President Marketing and User Growth
HT Digital Streams

5 March 2026

AI-Powered Advertising Efficiency: What Leading Publishers Are Doing Right Now

Kristian Pletten
Schibsted Partnerstudio
and Tuomas Airisto
Sanoma Media Finland

4 March 2026

How to Use GenAI for More Effective Advertising

Atul Tyagi
Jagran New Media
and Gabriel Dorosz
INMA

18 February 2026

The 2026 Advertising Landscape: What the Signals Tell Us for News Media

Amy Garland
Bully Pulpit International
Pablo Altieri
Diagonal Minds
Alessandro De Zanche
not just ADZ

28 January 2026

Aspirations and Inspirations: What News Media Will Achieve in 2026

Gert Ysebaert
President
INMA

7 January 2026

Programmatic Revenue Strategies: How Publishers Succeed

Grant Whitmore
Advance Local
and Ryan Avigne-Kennedy
Boston Globe Media

8 October 2025

From Disruption to Domination: The New Ad Playbook for News Media

Gabriel Dorosz
Advertising Initiative Lead
INMA

3 September 2025

Beyond Traditional Advertising: Building Revenue Through Events and Format Diversification

Frederic Kachar
Editora Globo
and Sara Stiegelmair
Russmedia Digital

16 July 2025

Beyond Traffic: How Publishers Are Diversifying Advertising Revenue

David Murphy
The Irish Times
and Tuomas Airisto
Sanoma Media

25 June 2025

Effective Strategies for GenAI in Advertising

Michael McCarthy
senior director of AI
sales
and business solutions
Hearst Newspapers
Katherine Scarrow
Deputy Head of Globe Content Studio
The Globe and Mail

19 March 2025

Todos somos Santa: generando resultados a partir de una estrategia de branded content

Miguel Ugaz
Director del ContentLab del Grupo El Comercio

21 August 2024

Generando una ventaja competitiva a través de la estrategia de datos: el caso de El Tiempo

Diego Vallejo Janne
Chief Digital Officer
Executive Digital Manager
El Tiempo Casa Editorial

29 May 2024

How News Media Advertising Teams Can Tackle the Sustainability Agenda

Darshan Grover and Tom Curtis
Baringa

13 December 2023

Influencer and Affiliate Marketing for News Media in Africa

Mike Otieno
Co-Founder and President
Wowzi

22 November 2023

A Comprehensive Checklist: Optimise Your Media Sales Team's Compensation Plan

Igor Uroic and Matt Bartels
Principals and Media and Consumer Technology Practice Leads
Alexander Group

15 November 2023

How to Add Podcasts to Your Content Mix

Chris Stone
Executive Producer
The New Statesman

25 October 2023

Advertising Transformation: Learning From the Past and Creating Our Media Future

Professor Tony Hines
CEO
Consuming Future

20 September 2023

Growing Native Advertising Sales Through Personalisation with Amedia

Sara Narvhus Oksdøl
CEO
Amedia Native Advertising Studio

30 August 2023

Measuring Attention in Ad Campaigns for Better Results

Mike Nicholson
Founder
Six Sells

19 July 2023

Building a Programmatic Video Strategy

Jason Tate
Sr. Director
Programmatic and Partnership Development
MediaNews Group & Tribune Publishing

12 July 2023

The Issue of Ad Annoyance and How to Combat it

Christian Bø
Insight and Strategy Director
Mindshare
Norway

14 June 2023

Advertising Insights for Media Companies: Borrell Associates’ 2023 Survey

Corey Elliott
Executive Vice President
Local Market Intelligence
Borrell Associates

31 May 2023

Considerando el impacto de Google News Initiative

Fabiana Zanni
Jefa de Ecosistemas y Asociaciones
News Partnerships
Latam
Google
Brazil

23 March 2023

The Importance of Creativity and Design In Media Advertising

Dr. Mario Garcia
CEO/Founder
García Media

22 March 2023

How The Independent Is Shaping the Future of News Media With E-Commerce

Campbell Price
E-Commerce Director
and Sara Alice Recalcati
Head of Affiliates and Ecommerce
The Independent

1 November 2022

How News Media Companies Can Benefit from Web3

Paulo Mira
CEO
PHD Mobi

12 October 2022

Innovations in News Media: 6 Tech Shifts for Publishers

Juan Señor
President
Innovation Media Consulting

21 September 2022

The Publisher’s Role in a Modern Digital Ad Ecosystem with Berlingske Media

Casper Andersen
Head of Programmatic Advertising
Berlingske Media

31 August 2022

Instagram For Audience Engagement With Winnipeg Free Press

Erin Lebar
Manager of Audience Engagement for News
and Nadya Pankiw
Multimedia Producer
Winnipeg Free Press

17 August 2022

How Agencies and Advertisers View Advertising in Post-Pandemic Times

Corey Elliott
Executive Vice President
Local Market Intelligence
Borrell Associates

10 August 2022

Creativity In Advertising: Insights For Publishers from Cannes Lions Festival

Marcelo Benez
Chief Commercial Officer
Folha de S.Paulo
Brazil

3 August 2022

Becoming the Best Advertising Sales Team: Sweden’s NTM Shares Their Strategy

Annie Lidesjo
Head of Operations and People
NTM

8 June 2022

Building a Privacy-Centric Advertising Ecosystem with Ekstra Bladet

Thomas Lue Lytzen
Director of Ad Sales & Technology
Ekstra Bladet

11 May 2022

MediaNews Group’s Video Strategy for Publishers

Lindsy O'Connor
Senior Digital Sales Director
Adtaxi

20 April 2022

Unlocking the Potential of Local Print Advertisers for Display Ads at Scale

Christian Scherbel
CEO
Smartico

16 March 2022

Tracking vs. Targeting Advertising: What All Publishers Need to Know

Johnny Ryan
Senior Fellow
Irish Council for Civil Liberties
and Open Markets Institute

16 February 2022

What Are the Leading Media Companies Doing to Provide Advertisers With Real Solutions?

Quang Do
Principal
and Tim Meuschke
Director
Alexander Group

8 December 2021

Opportunities in Print: Reasons to be Optimistic

Tim Robinson
Managing Editor
JPIMedia

3 November 2021

Torstar’s Insights Into the Media Buying Process (Advertising Initiative Meet-Up)

Michael Beckerman
Chief Client Officer
Torstar

27 October 2021

Persona Building: Unlocking the Power of Your First-Party Data

Mark Zohar
President and Chief Operating Officer
Viafoura

13 October 2021

Advertising Revenue in a First-Party Data World

Peter Doucette
Chief Revenue Officer
The Philadelphia Inquirer

1 September 2021

What We Need to Tell Advertisers and Agencies About the Power of Print

Ulbe Jelluma
Managing Director Europe
Print Power

25 August 2021

The End of Cookies Demystified

Greg Piechota
Researcher-In-Residence
INMA

18 August 2021

Mobile Payments for Media

Rob Weisz
CEO
Fonix

4 August 2021

Smart Data Initiative Meet-up: The Path to Thrive After the Cookie Apocalypse

Greg Piechota
Researcher-In-Residence
INMA

30 June 2021

The State and Future of Media Advertising with Two Global Legends

Sir John Hegarty
Co-founder and Creative Director
The Garage Soho
and Partha Sinha
President
Times Group

28 April 2021

Driving Online Classifieds: The View from Malayala Manorama

Mariam Mammen Mathew
CEO
Manorama Online

22 April 2021

Google and the Privacy Sandbox: What Publishers Need to Know

Chetna Bindra
Google

15 April 2021

Dagens Nyheter's Unique Approach To E-Commerce

Tipser and Dagens Nyheter

14 April 2021

A Practical Guide to Podcasts, Short-Form Audio, and Voice AI

Chris Stone
Executive Producer
Audio & Video
New Statesman Media Group

17 February 2021

Sparks of Joy: The Irish Times Partnership Model

Eimear Moran
Media Solutions Director
The Irish Times

10 February 2021

Testing 1, 2, 3: Building Strategies for First-Party Data

Dan Seaman and Mark Zohar
Viafoura

27 January 2021

Canada’s The Kit: Helping Clients Tell Their Stories

Evie Begy
Collab Director and Giorgina Bigioni
Publisher of The Kit

16 December 2020

Times Internet: Growing Revenue and Engagement with Seamless Ad and Content Rendering

Arjun Satya
Co-Founder
M360
Times Internet

29 October 2020

Over the Top and Connected TV: The Implications for Media

Dan Rensel
Director
Sales Enablement & Talent Development
Advance Local

28 October 2020

Advertising Insights from COVID Challenges

Andrew Consky
Head of Research and Media Insights
The Globe and Mail

22 October 2020

The Future of Advertising and News: Exclusive INMA Interview with Sir Martin Sorrell

Sir Martin Sorrell
Executive Chairman
S4 Capital

21 October 2020

Data and Programmatic at The Guardian

Russell Foxley
Digital Director
Guardian News & Media

23 September 2020

3 Secrets of a Successful Event Business Today

Karlo Stojcevic
Director of Content & Experience
24sata

19 August 2020

Media Sales: Prepare to Ramp Up During the Downturn

Quang Do and Marc Metzner
Alexander Group

14 May 2020

Impact of COVID-19 on India’s Media and Entertainment Sector

Girish Menon
Partner and Head
Media and Entertainment
KPMG
India

12 May 2020

A Cookieless Future Holds Opportunities For Growth: Will You Be Ready?

Geert Desager
Strategy Director
Mediahuis
and Michael Silberman
Senior Vice President Strategy
Piano

29 April 2020

Member Briefing on COVID-19 Response

Earl J. Wilkinson
Executive Director and CEO
INMA

23 April 2020

Readers First Meet-Up: Subscriber Retention During the Downturn

Grzegorz (Greg) Piechota
Researcher-In-Residence
International News Media Association (INMA)

16 April 2020

The Publisher Response to COVID-19: What Comes Next

Earl J. Wilkinson
CEO
International News Media Association (INMA)

2 April 2020

Navigate Your Sales Organisation Through Crisis and Prepare To Ramp Up During Turnaround

Matt Bartels and Marc Metzner
Alexander Group

26 March 2020

What’s Next In Your Coronavirus Response: Revenue, Contingencies, and More

Earl J. Wilkinson
CEO
International News Media Association (INMA)

19 March 2020

The Globe and Mail: How to Find and Work With Influencers

Sean Stanleigh and Melissa Mendes
The Globe and Mail

27 February 2020

How To Grow Your Promotions Revenue

Rebecca Capparelli
Vice President of Promotions
GateHouse Media
United States

23 October 2019

Coaching and Developing Winning Advertising Sales Talent

John Henley
Founder and Principal
The Center for Sales Strategy

8 March 2019

Readers First Meet-Up: Micropayments, Mobile Alerts, Content Tagging and Premium Content

Grzegorz (Greg) Piechota
Researcher-In-Residence
INMA

28 January 2019

How Mittmedia Is Renewing and Driving Growth in Digital Advertising in the Age of Duopoly and Paid Content

Thomas Sundgren
Head of Platforms and Strategic Partnerships
Mittmedia

19 September 2018

Flypaper: WEHCO Media Small- and Mid-Sized Business Focused Digital Agencies

Jay Horton
President of Digital
WEHCO Media

1 August 2018

Honolulu's Out-of-Home In-Store Digital Billboard Network

Aaron Kotarek
Vice President
Circulation
Honolulu Star-Advertiser

30 May 2018

Google Initiatives to Support Better Advertising Standards

Jeff Buchan
Global Industry Relations & Strategic Partnerships
and Kelsey LeBeau
Product Partnerships
Google

24 January 2018

Native Advertising Trends in News Media

Jesper Laursen
Founder
Native Advertising Institute

17 January 2018

What Facebook News Feed Changes Mean for Publishers

Grzegorz Piechota
Researcher
University of Oxford and Harvard Business School

16 January 2018