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About Lewis Boulton

Communications Manager

Newsworks

London, United Kingdom

Lewis Boulton is a communications manager at Newsworks in London, United Kingdom. Lewis can be reached at Lewis.Boulton@newsworks.org.uk or @newsworks_uk.

Written by Lewis

45 Blog Posts

Research: 15% of sales directly tied to news brands’ cultural relevance

11 October 2026 By Lewis Boulton

Readers understand content partnerships, younger readers want more of them

1 September 2026 By Lewis Boulton

World Cup drives UK readers to news brands, offers spirited advertising opportunities

8 July 2026 By Lewis Boulton

Advertisers with extensive blocklists fail to reach readers seeking trusted journalism

2 June 2026 By Lewis Boulton

News Alliance rallies around brand safety while endorsing high-quality news spaces

22 April 2026 By Lewis Boulton

Social media, influencer-style content bridge traditional media to younger audiences

24 March 2026 By Lewis Boulton

Journalism acts as anchor in chaotic world

5 February 2026 By Lewis Boulton

Advertiser potential, future focus underpin print innovation in annual Newsworks Awards

21 December 2025 By Lewis Boulton

Digital display ads on news brand Web sites claim 40% more attention vs. other sites

2 November 2025 Lewis Boulton

Tesco, Quaker take advantage of back-to-school season with creative print content

24 September 2025 Lewis Boulton

Wimbledon, Oasis reunion surface creative event-related print ads across UK

13 August 2025 Lewis Boulton

Dogs Trust, Alzheimer’s Society among charities using print ads for high impact

9 July 2025 Lewis Boulton

B&Q, IKEA take advantage of spring to elevate DIY home ads

15 May 2025 Lewis Boulton

Contextual ads embrace surrounding content to emphasise messaging

6 April 2025 Lewis Boulton

Fashion, design brands show off with perfectly dressed ads

13 February 2025 Lewis Boulton

Trustworthiness, contextual relevance stand out for winning entries at annual Newsworks Awards

26 December 2024 Lewis Boulton

Car-related content, ads spur action from potential buyers

5 December 2024 Lewis Boulton

Morrisons, Tesco tap into the fall flavours in seasonal print ads

16 October 2024 Lewis Boulton

Catchy ads from Habitat, Uber Eats tap into timeliness, trends in UK

22 September 2024 Lewis Boulton

Travel brand collabs with print media result in significantly higher audience engagement

1 August 2024 Lewis Boulton

Rolex, Nike use ads to lean into the UK’s love of athletics

11 June 2024 Lewis Boulton

Specsavers, Pot Noodle advertisements grab attention with light, humourous messages

16 May 2024 Lewis Boulton

Burt’s Bees, Auto Trader tap into multi-platform storytelling

21 March 2024 Lewis Boulton

Early-year UK print advertising focused on holidays, sports

7 February 2024 Lewis Boulton

Annual Newsworks Awards honour creative ad placements, impactful messaging

26 December 2023 Lewis Boulton

Catchy imagery, compelling copy doubles the impact for these ads

16 November 2023 Lewis Boulton

Zilch, Trainline surprise people with creative ad campaigns

18 October 2023 Lewis Boulton

Digital dominates in most creative ad campaigns of 2023 so far

24 August 2023 Lewis Boulton

Aldi, Team GB, other UK brands take advantage of strategic print collaborations

20 July 2023 Lewis Boulton

King’s coronation inspires creative print ads from Tesco, Burger King

5 June 2023 Lewis Boulton

Brand partnerships build synergy, reader interest with native advertising

13 April 2023 Lewis Boulton

Recent eye-catching ads play with format, space

1 March 2023 Lewis Boulton

Braille cover wraps, clever partnerships lead way in 2023 print innovations

12 January 2023 Lewis Boulton

The “golden quarter” is promising for some Black Friday advertisers

5 December 2022 Lewis Boulton

UK news brands, advertisers support readers navigating cost-of-living crisis

18 October 2022 Lewis Boulton

It’s come home: UK news brands, advertisers celebrate England women’s football triumph

1 September 2022 Lewis Boulton

UK’s best ads of the year (so far) recognise healthcare heroes, journalists in Ukraine

27 July 2022 Lewis Boulton

News brands, advertisers celebrate the Queen’s Platinum Jubilee

6 June 2022 Lewis Boulton