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Generative AI Initiative Blog

About This Blog

124 Articles since January 2024

The Generative AI Initiative is a project designed to surface use cases at news media companies and from those use cases divine insights that can help guide c-suites in the application of this technology.

Where AI has taken the news industry — and vice versa

21 December 2025 By Sonali Verma

3 AI use cases that help news brands connect with readers

08 December 2025 By Sonali Verma

Common mistakes — and helpful solutions — for AI adoption at news companies

07 December 2025 By Sonali Verma

How The Washington Post is thinking about UX and comments

24 November 2025 By Sonali Verma

Time creates new GenAI tool to engage audiences

23 November 2025 By Sonali Verma

GenAI provides newsrooms with opportunities to improve and deepen research

23 November 2025 By Paula Felps

GenAI town hall highlights AI applications across the news industry

06 November 2025 By Paula Felps

Media companies share AI-powered newsroom initiatives

06 November 2025 By Brie Logsdon & Yuki Liang

AI helps newsrooms, ad targeting at Boston Globe, Philadelphia Inquirer

05 November 2025 By Sonali Verma

Dallas Morning News, Seattle Times share AI use cases

04 November 2025 By Sonali Verma

INMA Webinar explores how newsrooms are harnessing generative AI

04 November 2025 By Paula Felps

Best practices for news companies creating AI summaries

28 October 2025 By Sonali Verma

Research shows the main use case for AI is seeking information

27 October 2025 By Sonali Verma

6 real-world GenAI use cases for inspiration

13 October 2025 By Sonali Verma

Bonnier plans, simplifies, manages expectations for successful print automation

29 September 2025 By Sonali Verma

Medienholding Süd shares precise, clear, strict workflows for print automation success

28 September 2025 By Sonali Verma

Is 95% of GenAI deployment truly useless?

15 September 2025 By Sonali Verma

How to quickly answer your CEO’s AI questions

14 September 2025 By Sonali Verma

BBC, orthopedic podcast illustrate best practices for audio GenAI applications

02 September 2025 By Sonali Verma

How to measure, communicate the impact of AI at news companies

01 September 2025 By Sonali Verma

Times of India uses GenAI as an engine for new products — and revenue

19 August 2025 By Sonali Verma

Chatbots can replicate paywalled content

18 August 2025 By Sonali Verma

Hearst Newspapers leverages AI for a human-centred strategy

10 August 2025 By Paula Felps

AI excels as a reporting tool but not as a reporter

06 August 2025 By Paula Felps

HT builds AI-driven platform for ad clients

05 August 2025 By Sonali Verma

HT Media makes “disproportionate gains” with AI

04 August 2025 By Sonali Verma

ROI and AI: Why is this so hard?

21 July 2025 By Sonali Verma

Audience data should factor in when creating AI product strategies

20 July 2025 By Sonali Verma

Are news companies in the era of unfulfilled potential with AI?

07 July 2025 By Sonali Verma

GenAI can help solve the problem of news avoidance

06 July 2025 By Sonali Verma

Bonnier News transformed its print production through automation

26 June 2025 By Paula Felps

AI can create content but not journalism

23 June 2025 By Sonali Verma

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