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About This Blog

291 Articles since November 2014

The Media Leader blog is INMA's answer to the need for honest, big picture, fearless leadership that needs to be happening in the news media industry. Our bloggers are doing some of the most exciting work at some of the most cutting-edge companies. Here are their stories from the field.

Coming out of the pandemic, news organisations must prioritise flexibility, well-being

14 June 2021 By Amit Das

Media companies should use HR data to enhance employee performance

08 June 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Metro news publishers work to regain audience penetration with digital strategies

16 May 2021 By Ken Harding & Justin Eisenband

Content strategy sweet spot hits 4 key pillars

11 May 2021 By Dr. Dietmar Schantin

Dagbladet considers newsroom life after COVID-19

09 May 2021 By Alexandra Beverfjord

The importance of capturing ideas from media’s year of “yes”

04 May 2021 By Vivian Warby

Media leaders should embrace spiral of recruitment where A-players hire A-players

02 May 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Schibsted expands growth strategy to focus on subscription businesses

26 April 2021 By Hanne Bryntesen Finstad

Empathy, communication carry the media employee experience post-pandemic

20 April 2021 By Amit Das

Invite readers with biscuits, feed them vegetables, but be mindful of freak shows

06 April 2021 By Dr. Dietmar Schantin

Why results-oriented, human-centered A-players help grow media companies

06 April 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Amedia builds premium news service, gets 120,000 paying subscribers in 8 months

22 March 2021 By Pål Nedregotten & Ole Werring

Perhaps the industry should rethink journalistic ethics as media access grows

21 March 2021 By Vivian Warby

3 strategic changes are necessary for a consumer-centric business model

15 March 2021 By Ken Harding & Justin Eisenband

During the pandemic, HR became the new centre of innovation

14 March 2021 By Amit Das

6 steps for connecting departments in a media organisation

09 March 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Aftenposten Junior translates tough news for young readers

09 March 2021 By Mari Midtstigen

Reaction TV captures Dagbladet TV’s young viewers

07 March 2021 By Alexandra Beverfjord

Connection, empathy define the world’s most successful leaders

28 February 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Transparency and accuracy in content are pivotal for reader trust

14 February 2021 By Dr. Dietmar Schantin

How a corporate mission inspires digital transformation

02 February 2021 By Xavier van Leeuwe & Matthijs van de Peppel

No easy answer exists in removing Trump (and others) from social media networks

25 January 2021 By Einar Hålien & Petra Wikström

Empathy, authenticity are key pillars of a strong organisational foundation

18 January 2021 By Amit Das

Being aware of reader concerns makes news media indispensible

05 January 2021 By Frøy Gudbrandsen

Singapore Press Holdings campaign spurs physical retail shopping for advertisers

04 January 2021 By Fred Lai

Among legacy industries, media is heading the disruption curve

04 January 2021 By Xavier van Leeuwe & Matthijs van de Peppel

Dagbladet keeps commentary in front of paywall for public consumption

03 January 2021 By Alexandra Beverfjord

Make time for honouring, mourning, and reflecting before embracing 2021

29 December 2020 By Vivian Warby

New storytelling platforms need the same rigorous standards as print

13 December 2020 By Dietmar Schantin

HR leaders should remember employee advocacy is important to a news brand

07 December 2020 By Amit Das

Pandemic takes mental health toll on newsrooms

17 November 2020 By Vivian Warby

Financially focused Børsen creates growth for Dagbladet

10 November 2020 By Alexandra Beverfjord

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