ALERT: Subscriber Acquisition Master Class early registration deadline is today, click here for agenda

INMA

Ask INMA ☰
Ask INMA
Join INMA

Topics Product

1,370 Articles

Kaleidoscope campaign helps De Morgen increase paying readers by 20% during pandemic

20 September 2021 By Michiel Baeten

Is the mobile Web or an app right for your media company?

15 September 2021 By Shelley Seale

3 product leaders share non-media product inspiration

14 September 2021 By Jodie Hopperton

Amar Ujala celebrates the heroes of COVID-19: its newspaper vendors

14 September 2021 By Neha Sikri

3 product leaders share inspiration from non-media product successes

14 September 2021 By Jodie Hopperton

Apple loses its grip on App Store payments, but media will still flock to it

13 September 2021 By Robert Whitehead

What media companies need to know about Apple’s News Partner Programme

13 September 2021 By Robert Whitehead

Stuff takes on climate change with One Hot Minute podcast, video series

13 September 2021 By Eloise Gibson

Media subscription teams could learn a lot from online dating

13 September 2021 By Dr. Dietmar Schantin

SCMP uses personal narratives, explainer videos to keep people engaged in COVID content

12 September 2021 By Mat Booth

Schibsted drives digital subscription growth with podcasts

8 September 2021 By Shelley Seale

Público leverages Instagram to boost its readership

6 September 2021 By Amílcar Correia

In product, centralisation isn’t all or nothing

1 September 2021 By Jodie Hopperton

Product teams should organise around in-house stakeholders

31 August 2021 By Jodie Hopperton

Testing helps SZ/BZ improve digital growth

30 August 2021 By Christian Röhm

Sydney Morning Herald reaches younger demographic with Instagram strategy

30 August 2021 By Sophia Phan

Vijay Karnataka hosts digital talent competition for local youngsters

30 August 2021 By Venktesh Babu

Product teams should organise around in-house stakeholders

30 August 2021 By Jodie Hopperton

RED/ACCIÓN keeps audience in the middle of its product strategy

26 August 2021 By Shelley Seale

Media companies need to better educate advertisers and agencies on the power of print

25 August 2021 By Shelley Seale

Map out an effective subscriber re-engagement strategy with these 3 actions

24 August 2021 By Jesse Moeinifar

Somedia learns the value of frequently testing its push notification strategy

23 August 2021 By Corinne Raguth Tscharner

USA Today Ventures successfully moved two profitable events into a virtual space

23 August 2021 By Summer Moore

MediaNews Group’s e-mail newsletters align process and purpose

22 August 2021 By CJ Jacobs

Dagbladet focuses on 5 areas for top-tier digital election coverage

22 August 2021 By Alexandra Beverfjord

VG uses Coronavirus Live Tracker to cover an international crisis

19 August 2021 By Oda Leraan Skjetne

Topic

Advertising Audience Business Intelligence Leadership Marketing Newsrooms Product

Upcoming Events

See all INMA Events