ALERT: Subscriber Acquisition Master Class early registration deadline is Friday, click here for agenda

INMA

Ask INMA ☰
Ask INMA
Join INMA

Topics Business Intelligence

1,658 Articles

Future journalists in Auckland embrace more stringent AI policies than established newsrooms

21 April 2026 By Dr. Merja Myllylahti

New York Times shares its strategy of reach, free content in subscription growth

20 April 2026 By Greg Piechota

Agentic AI positions content continuity as a product, newsroom capability

19 April 2026 By Tom Neff

SPUR is the right move, but AI licensing alone won’t save journalism from invisibility

16 April 2026 By Dr. Dietmar Schantin

The Economic Times Digital reinvented itself from news destination to operating system

16 April 2026 By Paula Felps

The Economist focuses on the human touch in an age of AI

15 April 2026 By Paula Felps

What Schibsted’s open-source move reveals about AI at scale

15 April 2026 By Jodie Hopperton

In the age of AI, publisher monetisation must move from defense to offense

15 April 2026 By James Henderson & Ariel Burkett

The media industry’s open-source moment has arrived

14 April 2026 By Jodie Hopperton

As AI hallucinations, misinformation litter content, provenance becomes critical

14 April 2026 By Emma O’Brian

Mediafin’s Trust Insights helped make investing accessible to a new generation

14 April 2026 By Yuki Liang

Washington Post’s Tiny Tiles paywall test offers blueprint for scaling subscriber revenue

13 April 2026 By Kelsey Burnham

Rappler builds digital town square for trust, community, and news

13 April 2026 By Yuki Liang

Research: Creators aren’t the story, trust is

12 April 2026 By Kerstin Hasse

In generative AI era, news companies should act collectively

9 April 2026 By Paula Felps

Community infrastructure is the next major media revenue driver

9 April 2026 By Daniel Geyer

Something bigger lies behind Meta’s return to news media partnerships

7 April 2026 By Robert Whitehead

Australian Financial Review clarifies who it’s not for, attracts desired audience

6 April 2026 By Aimie Rigas

News companies should rethink newsrooms instead of hiring content creators

6 April 2026 By Martin Schori

Gamification, in-person activations offer marketing inspiration in times of turmoil

5 April 2026 By Sean Stanleigh

News companies translate measurement into commercial results

2 April 2026 By Paula Felps, Ijeoma S. Nwatu, Shelley Seale, Rashi Mishra

Structured data, creator economy reshape news publishing

2 April 2026 By Sarah Robins

2 local U.S. publishers share how they are rebuilding revenue

1 April 2026 By Paula Felps

News companies should all be prioritising liquid content

1 April 2026 By Jodie Hopperton

How publishers are capturing the value of quality engagement for advertisers

1 April 2026 By Paula Felps, Ijeoma S. Nwatu, Yuki Liang, Shelley Seale

Media companies reimagine ad measurement amid shifting landscape

31 March 2026 By Rashi Mishra, Yuki Liang, Paula Felps, Shelley Seale

6 ways news companies are using AI within product right now

31 March 2026 By Jodie Hopperton

New INMA report offers news companies a framework for AI-first user journeys

31 March 2026 By Dawn McMullan

NTM’s subscription strategy to reach young readers helps increase digital revenue 34%

30 March 2026 By Jens Pettersson

Lessons from case studies in growing ad sales, revenue

29 March 2026 By Gabriel Dorosz

Media industry partners show how to operationalise subscription growth

26 March 2026 By Dawn McMullan

Le Devoir shares advice on its data-driven, digital-first newsroom: “Be bold!”

25 March 2026 By Sonali Verma

Topic

Advertising Audience Business Intelligence Leadership Marketing Newsrooms Product

Upcoming Events

See all INMA Events