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Topics Advertising

1,096 Articles

Kleine Zeitung’s annual brand campaign results in 35% advertising recall

26 December 2021 By Andrea Rachbauer

Research shows rise in advertising spend

16 December 2021 By Mark Challinor

Native advertising opportunities are on the rise for news media

14 December 2021 By Mark Challinor

Newspaper ad spend, native ad opportunities are on the rise

14 December 2021 By Mark Challinor

Media companies need these 5 actions to provide real solutions to advertisers

8 December 2021 By Shelley Seale

Jagran New Media helps advertiser introduce farmers to new technology

6 December 2021 By Priyanka Sharma

News brands, advertisers lead climate agenda around COP26 and beyond

5 December 2021 By Lewis Boulton

Use these 3 strategies for ad teams charged with e-commerce

2 December 2021 By Mark Challinor

Should ad sales teams take over e-commerce efforts?

1 December 2021 By Mark Challinor

Are ad sales teams and e-commerce a good fit for media’s future?

1 December 2021 By Mark Challinor

Data is a key to growing reader, advertiser revenue

30 November 2021 By Paula Felps & Chandler Wieberg

SPH’s in-house brand safety classification AI helps expand ad inventory

29 November 2021 By Gibson Ni

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

Is there a case for going ad free?

28 November 2021 By Jodie Hopperton

Are you prepared for a world of changing reality?

23 November 2021 By Jodie Hopperton

Decrypt Media helps media make sense of crypto

21 November 2021 By Michelle Palmer Jones

Ad tech starts with understanding the consumer

21 November 2021 By Chandler Wieberg

African media see opportunities, challenges in working with Big Tech

18 November 2021 By Shelley Seale

Customer experience reaches new highs with smarter ad data, tech

16 November 2021 By Mark Challinor

Amar Ujala’s Shubh Labh 2020 brings retailers, consumers together

14 November 2021 By Neha Sikri

South China Morning Post explores blockchain technology with Artifacts

8 November 2021 By Michelle Palmer Jones

Canadian Liberals’ first 100 days prioritise level digital playing field

4 November 2021 By L. Carol Christopher

Winning the media buying process starts with loving your brand

4 November 2021 By Mark Challinor

Which is better for news publishers: programmatic or direct sales?

3 November 2021 By Mark Challinor

Herald Sun brings two of Australians’ passions together in COVID native ad campaign

2 November 2021 By Lisa Harries

Is programmatic advertising a better opportunity than direct sales?

1 November 2021 By Mark Challinor

Time magazine explores the crypto space with TIMEPieces

1 November 2021 By Michelle Palmer Jones

Torstar’s media buying process centres on helping the buyer buy

27 October 2021 By Shelley Seale

UK brands offer hope, resilience in a changing world

27 October 2021 By Lewis Boulton

4 tools help news publishers prepare for disappearance of third-party cookies

24 October 2021 By Christoph Pleitgen

Media companies benefit by housing ads on their own sites, apps

21 October 2021 By Jesse Moeinifar

Tech, data, creativity combine to transform digital advertising

20 October 2021 By Mark Challinor

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