Syndication outside Facebook, YouTube present new revenue for USA Today Network
Conference Blog | 06 December 2018
“The opportunity to syndicate our content in areas in addition to Facebook and YouTube,” is what Russ Torres, vice president of digital video content and strategy for the USA Today Network, says has him excited these days.
“I think we all, as publishers, create really unique, interesting, and distinct content that a lot of third-party syndication operations want to distribute.”
Not only is he super jazzed about that expanded syndication opportunity, but Torres also sees it as a huge potential for revenue.
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About Shelley Seale
Shelley Seale is freelance reporter and editor based in Austin, Texas, USA. She specializes in media and publishing, and can be reached at mail@shelleyseale.com.
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