Audiences say lack of interest, time keep them from online video
Media Research Blog | 29 September 2016
Fifty-two percent of Finnish respondents said they preferred reading articles over watching videos, followed by 46% of those from Germany.

Between 23% and 29% of those respondents from Spain, Germany, Finland, the United States, and Brazil preferred to access video on a larger screen. Between 11% and 14% of the respondents said they don’t find online news videos interesting, and between 15% and 18% of the respondents said they don’t have time to access news videos.
For more information, or to download the executive summary of the 2015 Global Digital Media Trendbook, go to http://www.wnmn.org.
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About Martha Stone
Martha Stone is CEO of World Newsmedia Network and founder/organiser of Big Data for Media Week, based in Chicago, Illinois, USA. She can be reached at mstone@wnmn.org.
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